Follow your first journalist

Create a free Journa account

Search and follow 52.983 automatically recognized authors and receive the latest news of the journalists you follow in a convenient newsfeed and in your inbox. Want to know more?

Sign up with LinkedIn
Already have an account? Log in with Linkedin
Are you a journalist? Create a profile
By signing up you agree to the terms and conditions and the privacy policy.

Article

Timo Nijssen for NRC
Feb 12 ’25

Premiumpils voor een premiumprijs: met meer marketing weet Heineken duurder bier te verkopen

We found this article at:

www.nrc.nl/nieuws/2025/02/12/premiumpils-voor-een-premiumprijs-met-meer-marketing-weet-heineken-duurder-bier-te-verkopen-a4882885

auteur

Get notified of new articles from this auteur

Timo Nijssen

De Groene Amsterdammer, De Morgen, HLN, Intermediair
Follow this authorFollow this authorMore articles